Shaun O'Connor – Creative Technology Director


Dirtgirl World

We created a range of seeds that brought gardening to life for kids.

To get started, purchase some dirtgirl smart seeds. Inside you will find a special Augmented Reality plant marker. You can find the smart seeds in Big W or at


Creative Direction

Concept Development
Interaction Design
UI & UX Design



Technology Strategy & Solution
Systems Architecture
Augmented Reality Programming
iOS Development
Android Development


Get the app here.

Watch the app overview video here.

The Dirtgirlworld app was also awarded an Emmy, see the article here.

Shaun O'Connor