Shaun O'Connor – Creative Director

Dirtgirl World – AR Seeds

Dirtgirl World


We created a range of seeds that brought gardening to life for kids.

To get started, purchase some dirtgirl smart seeds. Inside you will find a special Augmented Reality plant marker. You can find the smart seeds in Big W or at

The Dirtgirl World AR app was recognised amongst the best in digital storytelling at the Emmy Awards, read about it here .



Technology Strategy & Solution
Systems Architecture
Augmented Reality Programming
iOS Development
Android Development

Creative Direction

Concept Development
Interaction Design
UI & UX Design